Well, everybody knows that it is not very easy to grab attention nowadays. Everyone is surfing, swiping, and moving on. But we can grab attention with great commercials and videos which are not just seen- they’re remembered. At Beauty From Within we strive towards the goal of enabling brands to produce content that will grab the viewer’s attention.
Emotional Storytelling-Capturing the Moments of Life
“People forget what you said, but they’ll never forget how you made them feel.”
Your commercials and videos should evoke emotions that align with your brand’s message. For example, a beauty brand could showcase real stories of transformation- like someone gaining confidence through their skincare journey.
Authenticity Wins Hearts
We’re all tired of the fake, over-the-top ads. Today’s consumers crave authenticity. Share behind-the-scenes moments, feature real customers, and highlight the actual people behind the brand. At Beauty From Within, we’ve seen how being genuine and down-to-earth builds trust and keeps customers coming back.
Interactive and Engaging Content
Nobody likes boring ads. Think outside the box- shoppable videos, interactive polls, or personalized campaigns can make your audience feel like they’re part of the action. For example, an Instagram story that lets viewers choose which product they’d like to see next is a simple way to get people involved.
Consistency is Key
“Your brand is the promise you keep.”
No matter what content you create, it should always feel like you. Consistency in your messaging, visuals, and tone will make your brand instantly recognizable. At Beauty From Within, we always make sure our content reflects our message of embracing inner and outer beauty.
Shorter Better
People have short attention spans. Keep your videos short, snappy, and to the point. A 15-second TikTok can sometimes say more than a 2-minute ad. Add some humor or a surprise twist to keep them hooked.
Ultimately, It’s all about creating something real, relatable, and unforgettable. Want to see how it’s done? Contact Beauty From Within and let’s start working on it!
Best Digital Marketing Consultant. I have more than 5 years of experience in SEO, SMO, PPC and Internet Marketing.